The Ultimate Beer Tasting: VIP at The World Beer Festival

by / Friday, 21 March 2014 / Published in Festivals

Throughout its history the World Beer Festival has provided beer lovers with opportunities to expand their palates, appreciation and horizons of the great fermented beverage. Our festivals began in the early 1990s with a collection of specialty beer all under one tent. By gathering these pioneering and historic breweries together, the early attendees were able to try a wide range of beers they loved or might never have experienced before.
Soon after, we added the VIP section for enthusiasts seeking something different. Under that tent we really pulled out the stops combining event comfort with some serious beer exploration opportunities. Our staff gathers rare and hard-to-get beers (ones usually tucked away, waiting for that special occasion) just for the VIPs, and we’ve created a relaxing lounge environment with a designated comfort station and a catered spread to enhance the sampling experience. This is the ultimate beer adventure. The limited number of tickets available sell fast and there are some people who never leave the tent.

Continuing with our mission, the next addition to the World Beer Festival was the Art of Beer Experience. A multifaceted station, the Art of Beer encompasses food and beer pairings, cask ale, ingredients, homebrewing and seminars on beer-related topics.

However this is the year we are taking the VIP experience to a new level. In addition to the special gifts and the other goodies ticket holders receive, the VIP area will move indoors, into a more intimate space. Along with special beers, the World Beer Festival offers VIPs a special meal with dishes paired with individual beers. The beer dinner will be organized by Johanna Kramer (@Durhamfoodie) a noted beer and food expert, this meal will be yet another highlight of our festival. The dinner will be catered by several local restaurants including Ko Kyu BBQ, Lilly’s Pizza, Two Brothers Jerky and Natty Greene’s among others.

Throughout the years the world of the VIP has been our cutting edge in beer education. With this year’s event we re stepping up our commitment to include food. Come see our latest work and enjoy the festival through different eyes.

For more information and to purchase your tickets, visit

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